
What is your property worth today?
A real number from a person who knows your street — not an algorithm. We look at recent closings, your home's condition, and what buyers are paying this month, then walk you through the plan to get the most for it.
Written valuation
Your number, in writing.
Leave the address and a way to reach you. A listing specialist pulls the closings on your street, looks at your home's condition and the buyers active this month, and sends a written range — not a form letter.
- Written valuation within one business day
- Pre-listing prep plan and renovation ROI, if it makes sense
- No obligation, no sign-in, no spam — just a conversation
How we sell a home
Six steps to the word Sold.
Every listing follows the same playbook, whether it is a condo in Long Beach or an estate home in Whittier that has not been touched in forty years. You will always know which step you are on.
- 1
Walkthrough & written valuation
We walk every room with you, note what buyers will notice first, and pull the closings on your street from the last 90 days. Within one business day you have a written price range and the reasoning behind it, so you can decide with real numbers instead of a guess.
- 2
Prep plan — and Restore to Get More™ if it pays
Most homes need paint, cleaning and a few repairs. Some earn far more with a targeted renovation. We cost both routes against the comps and show you the projected net of each. If a restoration pays, we fund and oversee it and are reimbursed from proceeds at close.
- 3
Pricing strategy
Price is a strategy, not a number. We look at active competition, pending sales, the time of year and the buyer pool for your home's size, then set a list price built to create competition in the first ten days.
- 4
Photography, video & launch
Professional photography, a video walkthrough, a 3D tour and a floor plan — then a coordinated launch on the MLS, Zillow, Redfin, Realtor.com, our YouTube channel and social, timed so the first weekend is busy.
- 5
Offers, negotiation & escrow
We present every offer side by side — price, terms, contingencies, financing strength — and negotiate for the whole package, not just the top line. Through escrow we manage disclosures, inspections, appraisal and the buyer's lender so deadlines never slip.
- 6
Close — and the sign says Sold
Final walkthrough, funding, recording, keys. You get a closing statement that matches the net sheet we showed you at the start, and we stay reachable after the sale for anything the new owner or the county asks.
What's included
Everything a listing deserves.
All of it is included in our listing service. Nothing is billed up front.
- 01
Professional photography & video
Twilight exteriors, interiors shot wide and straight, and a walkthrough video edited for phones.
- 02
3D tour & floor plan
Buyers tour from their couch before they book a showing, so the people who show up are serious.
- 03
MLS plus syndication
Listed on CRMLS and pushed to Zillow, Redfin, Realtor.com and hundreds of broker sites the same hour.
- 04
Social & YouTube
A launch post, reels and a YouTube listing video reach the buyers who are scrolling, not searching.
- 05
Open houses & showings
A busy first weekend, then showings managed around your schedule with feedback after each one.
- 06
Weekly reporting
Every week: views, saves, showings, feedback and where the price stands against new competition.
What it costs
Nothing up front.
Our commission is paid from the proceeds at closing and is spelled out in the listing agreement before we do anything. There are no marketing fees, photography fees or cancellation fees.
If we advance money for preparation — cleaning, repairs, or a Restore to Get More™ renovation — it is reimbursed from proceeds at close, with no interest and no markup. You see every invoice.
Before you sign, we hand you a net sheet like the one here, so the number you plan around is the number you take home.
| Line | Amount |
|---|---|
| Sale price | $1,150,000 |
| Commissions (listing + buyer side) | − $57,500 |
| Escrow, title & transfer tax | − $9,800 |
| Prep costs we advanced (reimbursed at close, no interest) | − $18,400 |
| Mortgage payoff | − $412,000 |
| Estimated net to seller | $652,300 |
Selling an inherited home?
Two pages written for you.
Estate homes come with a court calendar, tenants and deferred repairs. We handle all three, and fund the work.
Seller questions
Asked often.
Straight answers to what sellers call us about first.
How long does it take to sell a home in Los Angeles or Orange County?
A well-priced, well-prepared home usually goes into escrow within two to three weeks and closes about 30 days after that. From our first walkthrough to keys, plan on six to ten weeks. Homes that need preparation or a renovation add the prep time up front but typically sell faster and for more once listed.
Should I renovate before I sell?
Only if the numbers say so. We cost the as-is sale and the restored sale against real comps and show you the projected net of each. When a targeted renovation pays, our Restore to Get More™ program funds and oversees it, and the cost is reimbursed from proceeds at close with no interest. When it does not pay, we tell you that too.
What do I have to disclose when selling a home in California?
California requires a Transfer Disclosure Statement, a Seller Property Questionnaire, natural hazard disclosures and any known material facts about the property — repairs, leaks, permits, neighborhood issues. We walk you through every form, and full disclosure protects you after the sale. Some court-supervised estate sales are exempt from parts of this; we will tell you which.
Do I need to be present for showings?
No. Buyers look more freely when the owner is out, so we recommend leaving for showings and open houses. We use a secure lockbox, confirm every showing with you in advance, and send feedback afterward. If you live out of the area, we manage the home entirely.
Can I sell a home that has a tenant in it?
Yes. Depending on the lease, the city's rent-control rules and your goals, we either market the home to investors with the tenant in place or coordinate a lawful, respectful move-out before listing. Our Tenant Interface service handles notices, communication and relocation so you are never the one knocking on the door.
What if I'm behind on my mortgage payments?
Call us before the sale date, not after. Our Stop Foreclosure service works with your lender to pause the timeline while we list and sell the home, so you keep the equity instead of losing it at auction. The sooner we start, the more options you have, including a short sale if the home is worth less than the loan.